We exist for a simple reason: to create the unfair ideas that give our clients an unfair advantage. Sometimes they’re great big ideas that transform an entire organization. Sometimes they’re nimble ideas that hijack a conversation. Always, always, always: they do more with less, catch fire, and give our clients the edge they deserve.
New Work
This article, written by Dee DePass, originally appeared in the Star Tribune. Seventeen hospital operators including M Health Fairview, North Memorial and HealthPartners launched a TV commercial on Monday showing nurses tending to dying patients with the sound of breathing and beeping monitors in the background. A nurse looks into the camera […]
New Work
Carmichael Lynch recently launched Holiday 2020 work for Caribou Coffee. It’s a design-forward creative campaign that brings a dose of energy and positivity after a year that has been anything but merry and bright. Primarily running on social and in-store, the work is bright, colorful and festive, reminding people to appreciate the little moments that […]
Culture
In a democratic society, voting is the most important part of being a good citizen. At Carmichael Lynch and Carmichael Lynch Relate, we decided to also make it part of being a good company by giving our employees paid time off to vote. We call it our “Out of Office/Into Office” initiative. People cite […]
Agency News
Carmichael Lynch took home Adweek’s 2020 Media Plan of the Year award for its National #MakeADogsDay campaign for Subaru in the Best Cause Marketing Category. Adweek’s annual Media Plan of the Year Awards celebrate the year’s most creative media plans and executions from around the globe. Subaru’s partnership with the ASPCA dates back to 2008, […]
Agency News
Communication Arts magazine, a professional journal for those involved in creativity in visual communications, chose Carmichael Lynch as a winner in its 11th annual typography competition for the agency’s work with the Minnesota Twins. The agency won two times over, in the categories for Outdoor Advertising Series and Motion Single. The annual typography […]
Agency News
Carmichael Lynch’s 11-year partnership with Subaru of America won Gold in the Sustained Success category of the 2020 North American Effie Awards. This is the second time Subaru has won the distinction — making it the only automotive company to do so. The Sustained Success Effie is awarded to communications efforts that have experienced […]
New Work
This article originally appeared in Muse by CLIO. You’re a middle-aged dude seeking advice about male friendships. Who can you turn to for sagely advice? Phil Mickelson, of course! The golf legend and holder of five major PGA titles counsels bros in a series of shorts for Heineken-owned Amstel Light. Lefty hangs […]
Agency News
Carmichael Lynch and Subaru won four OMMA awards for its National #MakeADogsDay campaign.The OMMA Awards (Online Marketing Media and Advertising) honor agencies and advertisers that push the potential of digital advertising. The entries are judged by a panel of top communication professionals and MediaPost’s editorial team. The agency’s National #MakeADogsDay campaign for Subaru won in the following […]
Agency News
Ad Age has named Carmichael Lynch one of its 2020 Best Places to Work. This is the second year in a row the agency has made the list, which includes 50 marketing companies that have industry-leading practices for factors like benefits, inclusion and employee development. Companies named to Ad Age’s Best Places to […]
Agency News
Carmichael Lynch’s “We Need Us” campaign for Meet Minneapolis has won an HSMAI Adrian Award in the Recovery Strategies category. The Adrian Awards celebrate excellence in hospitality advertising, digital marketing and public relations. The focus of this year’s awards was on Best Practices, Innovation and Community in categories related to work done in response […]
Our Thinking
This article was written by Erika Collins, Carmichael Lynch Senior Director of New Business. Over the past year, we’ve all read articles about how much introverts love the new work-from-home situation brought on by the coronacoaster debacle. Cute headlines like “For Introverts, Quarantine Can Be a Liberation” probably make you think that introverts are […]
Culture
In effort to continue empowering its entire network of employees, clients, business and community partners in fostering Equity in Advertising, Carmichael Lynch is hosting a fireside chat with media trailblazer Amy DuBois Barnett, SVP and General Manager of BET Digital Thursday, February 25. The event will center the role of advertising and media in […]
