Author Archives: CL_Admin

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Aaron Komo Named Outstanding Young Professional

Aaron Komo, senior social engagement specialist at Carmichael Lynch Relate, was recently named Outstanding Young Professional at the 2019 PRWeek/PR Council Diversity Distinction in PR Awards. The ninth annual awards program honored organizations and individuals who are truly moving the needle on diversity and inclusion.   Judges were most impressed with Aaron’s contributions to the […]

Marcus Fischer named ‘Most Admired CEO’ by MSP Biz Journal

This article was initially published in the Minneapolis/St. Paul Business Journal.   On a personal level, Marcus Fischer is known for his love of the Grateful Dead, his “off the charts” coffee consumption and for being the person one can always count on for a piece of gum. Professionally, Fischer is the Carmichael Lynch CEO working tirelessly to impact […]

How Carmichael Lynch Gave the Surging Minnesota Twins a Fresh Pop-Art Feel

Muse by CLIO editor David Gianatasio talked with Carmichael Lynch Design Director Milton Un about the Minnesota Twins, sports and design recently.   In the piece, Milton discussed the evolution of the visual identity of the Minnesota Twins, a Carmichael Lynch client since 2016. The bold new campaign introduced a design system that injected youth, fun and modernity […]

Carmichael Lynch Launches First Brand Campaign for Xcel Energy

Xcel Energy isn’t waiting for the future of energy to happen, they’re building it today. With a growing renewable infrastructure and safety initiative involving drones, AI, and virtual reality, they’re the first American energy company to pledge to deliver 100% carbon-free energy by 2050.   To celebrate the utilities company’s ambitious goals, Carmichael Lynch launched […]

Carmichael Lynch Hires Orlee Tatarka as Director of Integrated Production

Creative agency Carmichael Lynch has hired Orlee Tatarka as its new Director of Integrated Production. She joins the agency from Wieden + Kennedy NY, where she was an Executive Producer. At Carmichael Lynch, Tatarka will lead a multidisciplinary team, ensuring holistic content creation and delivery across its client roster.   Marty Senn, managing partner and chief creative […]

Carmichael Lynch Named Top Workplace by Star Tribune

Carmichael Lynch has been named one of the Top 150 Workplaces in Minnesota by the Star Tribune for the tenth year in a row.   The Star Tribune Top Workplaces program recognizes the most progressive and inclusive companies in Minnesota. The rankings are based on employee surveys focused on the company’s effectiveness, alignment with its […]

Julie Batliner Named in 2019 PRWeek Hall of Femme

Carmichael Lynch and Carmichael Lynch Relate President Julie Batliner was honored in PRWeek’s 2019 Hall of Femme, which recognizes 13 trailblazing women in the communications industry who challenge the status quo, move the needle in business, and strive to make a difference. This year, a portion of nomination fees were donated to Step Up, an organization that […]

OpenTable Encourages a Phone-Free Mother’s Day

  Eighty-five percent of us check our phones while we’re out having a meal. Those numbers looked like an opportunity to tell a good story — while also reminding people to pay attention to their moms — to OpenTable, the world’s largest reservation booking portal.   Our new work for the brand, called #DiningMode, encourages […]

Xcel Energy Selects Carmichael Lynch As Agency of Record

Xcel Energy, an energy company that proudly powers millions of homes and businesses, has selected Carmichael Lynch as its agency of record following a competitive marketing agency search.   Carmichael Lynch was awarded a three-year contract and will be working across all eight Midwestern and Western states that Xcel Energy services. The agency will handle […]

Carmichael Lynch Relate Brings Home Three Innovation SABRE Awards

Carmichael Lynch Relate was honored for its work with Helzberg Diamonds, Conoco and Arla at the 2019 Innovation SABRE Awards in San Francisco on Tuesday night. The agency took home top awards in the following categories:   Best in Broadcast Media (Earned)   This includes exceptional broadcast coverage — online segments, TV talk shows, radio […]

Carmichael Lynch Unveils New Creative Campaign for Subaru Forester

Subaru and Carmichael Lynch debuted a series of new advertising spots centered around the launch of the all-new 2019 Forester. The new creative campaign gives viewers an intimate look into the lives of three different Forester owners by highlighting how the vehicle’s safety features.   The three new national television spots debuted in :60s formats, as part […]