New Work

Carmichael Lynch Debuts New Television Ads for Ooma

Ooma, Inc., a leader in internet phone service for homes and businesses, debuted two new television ads centered around the brand’s advanced privacy and security features.

The commercials, developed with creative agency of record, Carmichael Lynch, will run in select markets, including Atlanta, Seattle, Denver, Nashville, Portland, and others.

“The new television spots highlight everything Ooma can do that most home phones can’t, like be a security system for your home, or block unwanted callers before they call,” said Jim Gustke, vice president of marketing at Ooma. “We wanted to show that Ooma is a phone service reimagined for today’s home in a fresh, fun way.”

Each commercial was shot as a continuous take and directed by award-winning director Eric Anderson, who has won Emmys for his opening title work on the hit TV series, Dexter and Six Feet Under.

“Blacklisting”

Not everyone who has your phone number should be able to call you. That’s why Ooma’s home phone service blocks unwanted callers ­– to put you back in control.

“Security”

Ooma isn’t just a home phone service. It’s also a home security system, which means you can protect your house with your home phone and call people from your home security system. Because it’s one and the same.

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